Vitality Shampoo for Coarse Hair – Hold, stiffness and freshness

Anju Beauté Vitality Shampoo for Hard Coats is a professional shampoo specially formulated for dogs (and some cats) with hard, coarse, short or medium-length coats . It cleanses deeply while preserving the coat's natural strength, rigidity, and hold .

Effective cleaning without softening the hair

Unlike conventional shampoos, Vitality Shampoo for Wire Hair does not soften the hair fiber . It respects the specific structure of wire hair and maintains its firm, straight, and glossy appearance, essential for breeds with demanding standards.

Panama wood: skin protection and balance

Panama wood , rich in plant saponins, strengthens the skin's natural protection. It cleanses effectively while respecting the skin's balance , allowing for regular use without affecting the quality of the coat.

Lime: preserves tone and rigidity

Lime , naturally rich in vitamins, has astringent and toning properties. It acts directly on the hair fiber to preserve the firmness, rigidity and "crispness" of coarse hair, while providing a pleasant feeling of freshness.

Controlled shine and hydration

The provitamins in the formula enhance shine and hydration without excessively softening the coat. The coat remains clean, neat, structured, and meets the grooming requirements of wire-haired breeds.

Animals concerned

• Dogs with short, medium, and wire hair
• All colors
• Examples of breeds: Wire Fox Terrier, Jack Russell Terrier, Scottish Terrier, Welsh Terrier, Basset Hound, Vendée Griffon, Belgian Griffon, Korthals Griffon, Wirehaired Dachshund, Schnauzer, Tibetan Mastiff, West Highland White Terrier
• Used by some breeders to maintain the crisp coat of the Norwegian Forest Cat (Skogkatt)

Instructions for use

• Apply evenly to wet fur
• Emulsify thoroughly
• Leave on for 2 to 5 minutes
• Rinse thoroughly

Our professional advice

We recommend using the Vitality Shampoo for Hard Coats alone on subjects with hard and healthy coats.

If another treatment or specific shampoo needs to be used (skin, color, treatment), apply Vitality Hard Hair as the last shampoo to restore the hold and rigidity of the hair.

Made in France – Anju Beauty

FAQ – Vitality Shampoo for Hard Hair

What is the purpose of the Vitality Shampoo for Hard Hair?

It cleans effectively while preserving the hardness, rigidity and hold of wiry coats.

Does it soften the hair?

No. It is specifically formulated not to soften the hair fiber.

Is it suitable for terriers and griffons?

Yes. It is ideal for terriers, griffons, schnauzers and all wire-haired breeds.

Can it be used in professional grooming?

Yes. It is perfectly suited to grooming requirements and breed standards .

When to use it in a grooming routine?

It is recommended to use it alone or as a final shampoo to restore the hair's texture.

👉 The go-to shampoo for maintaining a clean and structured coat of coarse hair.